And that is also respect The Marketer and appreciation. Support as an overarching value What is missing in this series is Support. However, that is an overarching value that follows from this formula and its elements, and is promoted by reaching the Tokelau Email List finish line step by step. […]

Wherever we all have Will Discuss equal rights. That is support or shown in advertising and communications. For example, there have been many brands that have jumped into. The fight for marriage equality, most notably in the US, UK, Ireland and Australia. In the Netherlands it all went so fast […]

Well, so it is with Very Important LGBT. We really are EVERYWHERE, and pose no threat. On the contrary, we make an important contribution to society. Like those beards, probably. And that we do things that you wouldn’t do: oh well, who Svalbard and Jan Mayen Islands Email Lists cares. […]

Although it contains the Does Exist word ‘laugh’, there was not much to laugh about in the commercials that Doritos made for the Super Bowl or Amstel about a man/woman in a café . This involved “ gay tease ” (such as the Doritos commercial with St.Pierre and Miquelon Email […]

Not sticking rainbows on The Answer a product, the front door of the headquarters or Instagram. That is in fact quite easy, usually temporary and then forgotten again: it often leans against pink washing . Please note: any kind of attention and support is South Georgia and South Sandwich Islands […]

Not always sincere Actually Exist and sometimes really wrong ( pink washing ), but where my American colleague Mike Wilke from Ad respect and I saw something nice every month until 2015 that we wanted to include in our frame of reference, we are now Sao Tome and Principe Email […]

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You can use an element of surprise where you do not yet give away which new product it concerns. That’s how you arouse interest. The use of a QR code is of course never an end in itself. The QR code does not determine the Saint Vincent and the Grenadines Email […]

As a result Options Such the consumer is rarely disappoint. When he or she scans a code. The adaptation of the QR code by advertisers and entrepreneurs has increased considerably.  The usefulness became visible in practice much more often, resulting in Saint Helena Email List a snowball effect in the […]

Nevertheless Added Value there may be a future for NFC as a marketing tool.) There are a number of reasons why the QR code is making a comeback: Major smartphone manufacturers have come to see the usefulness of QR. It is a lot easier for the consumer to Reunion Email […]

Nowadays Coupon Scanned often via a smartphone. In the early days of QR, however, this was different. There were no smartphones at all back then. The QR code was develop in Japan by auto parts supplier Denso in 1994. Websites were often developed for desktop Portuguese Timor Email Lists devices […]

This company us Vengeance the code to quickly identify the various auto parts. However, it wasn’t long before (simultaneously with the rise of smartphones) QR codes were being used for other purposes as well. Likewise for marketing purposes. Rise and ‘fall’ Around 2010, the QR code became an increasingly widely […]

The king is dead, long live the victim! It can also be different You can also use data to better meet consumer needs. Namely by optimizing texts and making your website easier to find. Do you want to learn everything about relevant search Palestinian Territories Email Lists terms, smart copywriting […]

For example The Firs consumer caught in a bubble define for him by a company. He often also pays for it, such as via so-called attractive subscriptions. Consumers are increasingly in danger of being fork. To depend on information that they are offer. His view of the world can be […]

Politicians will have to abandon outdated concepts like cookies and learn to look at something like privacy in a different way. A person has other properties, such as intelligence, creativity, emotion, feeling, subjectivity, own will, and the like, which are often ignore. That is why typing a customer based solely […]

Data has become so Online World valuable that the customer is now a victim of his own data. First party dates first! Answers to the most important questions Consumers are hardly aware of how people think about. The way in which the government thinks to Micronesia Email List protect privacy […]

This makes the Old Marketing cookie law counterproductive in practice. With all that data customer profiles built. The tech giants in particular are in a position to collect data from a variety of websites and online behavior. but using it quickly became Mayotte Email List very expensive. And then there […]

Every marketer Customer brought up with the notion the customer king!. A customer who feels like a king is a loyal customer. And loyal customers are worth their weight in gold. Acquiring new customers also costs more than retaining Mauritius Email List existing ones. Marketers are already using all kinds […]

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Then they can immediately connect via LinkedIn! Naturally, the new colleague will receive a warm welcome from the buddy on his/her first working day. He provides the tour, including a presentation round with those present. And of Niger Email List course it doesn’t stop with the guidance on the first […]

We include Can Immediately the buddy in the CC with the above emails, as it were. That way, the buddy knows exactly what has been communicated. But of course we do much more! Welcome a new colleague online and offline We don’t like to only New Caledonia Email List welcome […]

Because of this At Home people might think that the charging of the battery is not dependent on the petrol engine at all. Honda therefore had to change the expression. You should not only make environmental claims, you should above all fulfill them. Per passenger, more emissions are offset than […]

It must then be possible to prove and be very well substantiate. Also read: Sustainable communication without greenwashing? There was no obvious exaggeration and the statement was too absolute. It is not the cleanest means of transport there is. According to the Mozambique Email List Advertising Code Committee, it was […]

Smart copywriting, where you play with words a bit, can ensure that you still convince the reader and positively influence it. Do you want to learn more about this? Then the Creative Online Writing Training might be interesting! Curious? View the Morocco Email List training here. For some companies, working […]

. Meeting ISO standards is not enough It should come as no surprise. That Shell now knows very well how the Advertising Code Committee works. Shell has also won several times with regard to complaints about environmental claims. But mainly because the Montserrat Email List complaint turned out to be […]

If you want to create more overview and structure in your working day, so that you start and end your day a lot more relaxed, this handy refresher course might be something for you. Curious? View the online course. After all, they are electric Martinique Email List scooters, which are […]