Until a few years ago hashtags on Facebook were completely discarded, as studies have validated that publications without hashtags engaged much more than with them. But in that moment, what changed? Keep reading this article and discover the new updates that have come to make a difference on your page. […]
Healthcare is a genuinely Brazilian company that has been working with integrated solutions . For respiratory therapy since 1997, offering equipment for oxygen therapy . mechanical ventilation and treatment for sleep disorders. Through humanized technical assistance, Lumiar works with sales, leasing, technical assistance and training for the most varied types […]
Building authority in the digital environment is a job that takes time . Involves a lot of dedication and efforts to produce and disseminate quality content in order to reach a potential audience. An example that can help in this process is the guest post , have you heard of […]
Do you want to have a greater engagement on social networks, but don’t know how to increase the visualization of your stories . Keep reading this article and we’ll help you make dynamic content in a super practical way . Why are stories so important? We know that organic growth […]
If you’ve come this far it’s because you need answers and you really want to understand whether investing in inbound marketing is a good option. So today I invite you to plant a tree with me. But what does a tree have to do with inbound marketing . Look, I […]
We know that Instagram and Facebook help a lot in the advancement of business and that social networks can add to your business in simple and easy-to-use ways. Whether it’s a small store, online commerce or even a large company, this part of communication is essential for sales growth. But […]
With the growth of Instagram several companies and people who use the platform as a source of content felt the need to explore the social network as an opportunity to generate views, in this situation, boosting posts became a trend in the market. The power that the platform has in […]
Content marketing is an indispensable strategy for those who aim to optimize content to achieve good positioning on Google. And to build relevant content, you need a periodic analysis that helps you understand your customer’s need for information consumption. In the following article . You will understand what content optimization […]
Do you want to grow on social media, but don’t know how to plan your content ? Keep reading this article and I will help you make dynamic posts in a super practical way! The first steps to planning your content We know that planning content is not easy at […]
Before we start talking directly about the importance of design in digital marketing, let’s talk about biology. Have you ever heard of mutualism? It is a form of ecological relationship. Where two beings of different species live in harmony and both are benefited by this coexistence. However, A permanent relationship […]
Before we start talking directly about the importance of design in digital marketing, let’s talk about biology. Have you ever heard of mutualism? It is a form of ecological relationship. Where two beings of different species live in harmony and both are benefited by this coexistence. A permanent relationship of […]
One of the materials that can help those who work with a blog is the content plan . Have you heard about this term? It is used here at Incandescent and elsewhere to designate a file that contains suggested topics, objectives for each article according to the corresponding marketing funnel […]
Today having a professional Instagram is essential to spread your brand and make it grow. However, how to manage a page to have more reach . Keep reading this article and discover the main mistakes x successes in a commercial Instagram . Why is it so important to have a […]
We are connected to the internet hours a day. Today, we can say that smartphones reach the 4 corners of the world, with some limitations, of course, but technology has already reached levels never imagined. We buy everything we want in just one click, we order an Uber in a […]
Having your company on social media is paramount . But have you thought that when considering your position and position . Investing in your Social Media can influence your audience . People aspire to get where you got, and your personal and professional life experience can be a reference for […]
If your industry has identified the need to carry out marketing strategies , I’m sure you must be wondering: Do everything yourself or hire an agency to carry out industrial marketing . The second option, relying on a specialized agency to take care of your marketing, is a good choice. […]
Finding a marketing agency that specializes in consultative selling is not an easy task, right? To develop strategies for brands that sell to other brands, it is necessary to understand each client’s business, wear their shirt and, above all, map out an assertive persona. Anyone who thinks that B2B brands […]
Have you ever thought about having a marketing agency to develop your company’s online strategies? We develop actions based on inbound marketing, in search of the best results, which is why Incandescent is a great choice for your company. In this article, we will explain the main services performed by […]
Relying on specialists productivity strategy experience and cost-effectiveness . These are some of the qualities of hiring a marketing agency in search of good results. In digital marketing . It is necessary to build a trajectory of recognition and authority . With solid actions carried out by those with knowledge. […]
We know that the video content format on Instagram is making people and businesses grow overnight, but do you know Reels secrets to leverage your account? Continue reading this article and discover tips that will make the difference when directing your posts to your niche, and thus making your profile […]
When it was launched Instagram was used to show everyday moments. With its thousands of filters and its square size, the fever to share photos has taken hold in our lives. However, in recent weeks, it was will no longer . Have this focus, moving to the video area, like […]
Today it is essential that every business has a sales profile on Instagram, with a high reach and easy ways to share content, selling on social networks has become indispensable. Keep reading this article and discover the best tips and step by step to have a successful page. Why have […]
The idea of sharing private content on social networks arrived with the close friends update a few years ago. In this way, some influencers already use this tool as an extra form of income on Instagram. But, right now, how do you charge for exclusive content? Keep reading this article […]
Did you know that Google’s algorithm is constantly updated to deliver assertive results to users . There are both daily updates for small improvements and major changes made annually that affect organic ranking guidelines. They usually leave content marketing teams on edge, after all, it is necessary to monitor . […]
One of the content marketing strategies that allows defining the focal points of all work with a brand is the editorial line . It is widely used, in particular, for social networks, but it can also be extended to blog articles, rich content, among others. And what would that material […]
Talking about industrial digital marketing may seem “of little importance” in the busy and challenging routine of the sector. But what many professionals don’t know is that investing in digital marketing is a powerful strategy to gain important differentials against competitors. In addition, it is crucial to bring qualified potential […]
If you are a seller keep in mind that knowing and understanding sales objections is an opportunity to understand the challenges and reality of the customer. In this makes the purchase. What causes the customer to have sales objections previous experiences or even . The adversity of the market in […]
