We are in the era of the competitive digital world. Every website competes with others for traffic, engagement, retention, and conversion of users to customers. Therefore, it becomes essential for website administrators to know the needs and requirements of their users.
Tools like Google Analytics, Search Console, Majestic, and others provide a prominent picture of user behavior patterns on websites. They provide crucial information such as total sessions, session times, time on site, bounce rate, exit rate, and much more. However, the need for a clearer understanding of the behavior was felt, thus .
Why is it crucial for This is probably marketers to keep track of heat maps?
Heatmaps are a great way to see where your Russia Phone Number List visitors are clicking on your site. This can help identify any issues with your website design. Most importantly, it can also help you improve your website conversions.
It provides valuable, This is probably information (in the form of graphically represented color codes) about which pages are performing well or need improvement. You can then identify which links are not working well. You can also prioritize these links and consider removing the underperforming ones.
Different types of heat maps
There are different types of heat maps that you News US can track. Let’s take a closer look at each type and how they can be used .
The first type of heat map is called a click heat map. A click heatmap shows you which links lead to which pages. It helps determine why your visitors click on certain pages. For example, you may notice that many of your visitors are clicking on the “contact us” link. link prominently visible on your home page. You can then work to improve the visibility of other navigation links.